Analyze This

 

It can be difficult to always keep your audience in mind when creating an argument and even more difficult to fully understand your audience’s perspectives. However, as writers, we must make an effort. If we fail to understand our audience well enough, we can fail in delivering our message and being persuasive.

In this “Analyze This” video, watch as one student analyzes a political ad meant for a female audience. The ad, created during the 2014 campaign season, has sparked controversy and debate.

To see the full video the student is analyzing, click here.

Then, click the image below to watch the student video.

Click here for the video transcript.